Effective Date: July 16, 2026

Welcome to implicit.

These Terms of Service (“Terms”) govern your access to and use of the website located at www.beimplicit.com, including any products, services, features, content, and information made available through it.

Throughout these Terms, the words “implicit,” “we,” “our,” and “us” refer to ARTH GOODNESS, the owner and operator of the implicit brand.

By accessing, browsing, creating an account, or placing an order through our website, you agree to be bound by these Terms of Service, together with our Privacy Policy, Shipping Policy, and Refund & Replacement Policy, which are incorporated by reference.

If you do not agree with these Terms, please refrain from using our website or purchasing our products.

1. Eligibility:

By using our website, you confirm that:

·         You are at least 18 years of age or have reached the age of majority under the laws applicable to you.

·         You have the legal capacity to enter into a binding agreement.

·         Any information you provide to us is accurate, complete, and kept up to date.

·         You will use our website only for lawful purposes and in accordance with these Terms.

If you are using the website on behalf of another individual or organization, you represent that you have the authority to accept these Terms on their behalf.

2. Your Account:

You may choose to create an account to make shopping more convenient. Guest checkout is also available.

If you create an account, you are responsible for maintaining the confidentiality of your login credentials and for all activities that occur under your account.

Please notify us promptly if you believe your account has been accessed or used without authorization.

We reserve the right to suspend, restrict, or terminate any account that:

• Violates these Terms;
• Is used for fraudulent, abusive, or unlawful activities;
• Creates security risks for our website, customers, or other users; or

• Is used in a manner that negatively affects the operation, security, or reputation of implicit.

Termination of an account does not affect any rights or obligations that arose before the termination became effective.

3. Products:

implicit develops skincare products designed to support healthy skin through carefully selected ingredients and thoughtfully developed formulations.

We make reasonable efforts to present our products accurately, including descriptions, images, textures, ingredients, packaging, and other product information. However:

• Product colour may appear differently depending on your screen or device.
• Packaging and labeling may change from time to time without affecting the quality or intended use of the product.
• Product images are provided for illustrative purposes and may differ slightly from the product you receive.

As we continually improve our products, we reserve the right to modify formulations, ingredients, specifications, packaging, labeling, or discontinue products at any time without prior notice.

For the most accurate and up-to-date information, please refer to the product label supplied with your purchase.

4. Product Suitability & Medical Disclaimer:

Every individual's skin is unique, and responses to skincare products may vary depending on factors such as skin type, sensitivity, existing skin conditions, lifestyle, environment, and consistency of use.

Our products are developed for cosmetic use and are intended to support everyday skincare. While we make reasonable efforts to ensure that product descriptions, ingredient lists, directions for use, and educational content are accurate and up to date, they are provided for general informational purposes only.

Before using any product, we recommend reviewing the ingredient list carefully and performing a patch test where appropriate. If irritation, discomfort, or an allergic reaction occurs, discontinue use immediately and consult a qualified healthcare professional.

Nothing on our website, product pages, educational articles, emails, or other communications should be interpreted as medical advice, diagnosis, or treatment, or as a substitute for professional healthcare advice. Our products are not intended to diagnose, treat, cure, or prevent any disease except as may be expressly required or permitted under applicable law.

If you have a medical condition, known allergies, are pregnant or breastfeeding, or are using prescription skincare products, we recommend consulting a qualified healthcare professional before use.

5. Orders:

Placing an order through our website constitutes an offer to purchase the selected products.

All orders are subject to acceptance and availability.

After your order is placed, you will receive an order confirmation acknowledging that we have received your order. This confirmation does not constitute acceptance of your order.

An order is accepted only when it has been processed and prepared for dispatch.

We reserve the right to refuse, cancel, or limit any order, including but not limited to situations involving:

·         Product unavailability

·         Pricing or typographical errors

·         Suspected fraudulent activity

·         Violation of these Terms

·         Orders placed for unauthorized resale or commercial distribution

·         Circumstances beyond our reasonable control

If payment has already been processed for an order that cannot be fulfilled, the applicable amount will be refunded through the original payment method in accordance with our Refund Policy.

6. Pricing:

All prices displayed on our website are shown in Indian Rupees (INR) unless otherwise specified.

Prices are subject to change without prior notice.

Applicable taxes will be charged in accordance with Indian law and displayed during checkout where required.

While we strive to ensure pricing accuracy, occasional errors may occur. If an incorrect price has been displayed due to a technical or human error, we reserve the right to cancel the affected order and issue an appropriate refund where payment has already been received.

Promotional offers, introductory pricing, discounts, and limited-time campaigns are available only during their stated validity period and cannot be applied retrospectively.

7. Payment:

We accept payments through secure third-party payment providers made available during checkout.

By submitting payment information, you represent and warrant that:

·         You are authorized to use the selected payment method.

·         The payment information provided is accurate and complete.

·         You authorize us and our payment partners to process the transaction.

implicit does not store your complete credit card, debit card, UPI, banking credentials, or other sensitive payment information.

All payment processing is handled securely by our authorized payment partners in accordance with applicable security standards.

Failure of payment authorization or technical interruptions during payment processing may result in delays or cancellation of your order.

8. Availability:

We make reasonable efforts to maintain accurate inventory information.

However, product availability displayed on the website does not guarantee that a product will remain available until your order has been accepted.

In rare situations where inventory discrepancies occur after an order has been placed, we may cancel or partially fulfil the order. Where applicable, any amount paid for unavailable products will be refunded through the original payment method.

9. Promotions and Discount Codes:

From time to time, implicit may offer promotional discounts, coupon codes, complimentary gifts, or limited-time offers.

Unless otherwise stated:

·         Promotions cannot be exchanged for cash.

·         Only one promotional offer may be applied per order.

·         Promotions cannot be applied to previously completed purchases.

·         Promotional offers remain valid only during the specified promotional period.

·         We reserve the right to modify, suspend, or withdraw any promotion without prior notice where reasonably necessary.

Any misuse of promotional offers or discount codes may result in cancellation of the affected order or suspension of future promotional eligibility.

10. Shipping & Delivery:

Our Shipping Policy forms part of these Terms of Service and should be read together with this document.

We aim to process and dispatch orders within the timelines communicated on our website. Estimated delivery times are provided for convenience only and may vary depending on your location, courier services, public holidays, weather conditions, or other circumstances beyond our reasonable control.

Once your order has been handed over to the delivery partner, responsibility for delivery rests with the courier. While we will make reasonable efforts to assist in resolving shipping issues, we cannot guarantee delivery within a specific timeframe.

Risk of loss or damage to the products passes to you upon successful delivery to the shipping address provided at checkout.

Please ensure that your shipping details are complete and accurate. We are not responsible for delays, additional charges, or unsuccessful deliveries resulting from incorrect or incomplete information provided by you.

11. Returns, Refunds & Replacements:

Customer satisfaction is important to us.

Returns, refunds, replacements, and cancellations are governed by our separate Refund & Replacement Policy, which forms part of these Terms of Service.

As skincare products are personal care items, returns may be restricted for reasons of hygiene, safety, and product integrity.

If you receive a product that is damaged, defective, incorrect, or incomplete, please contact us within the timeframe specified in our Refund & Replacement Policy. Requests submitted after the applicable period may not be eligible for review.

Approved refunds will be processed using the original payment method or another method permitted under applicable law.

12. User Conduct:

When using our website, you agree to act responsibly and in accordance with applicable laws.

You agree not to:

·         Use the website for any unlawful or fraudulent purpose.

·         Provide false, misleading, or inaccurate information.

·         Attempt to gain unauthorized access to our systems, servers, or customer accounts.

·         Interfere with or disrupt the operation or security of the website.

·         Introduce viruses, malware, harmful code, or other technologies that may damage our website or its users.

·         Copy, scrape, reproduce, or extract website content using automated or manual methods without our prior written permission.

·         Use our website in any manner that could impair its availability, performance, or functionality.

·         Use our products or services for unauthorized commercial resale or distribution.

We reserve the right to investigate suspected misuse and take appropriate action, including restricting or terminating access to the website where necessary.

13. Intellectual Property, Copyright & Trademarks:

All content made available on this website—including but not limited to product names, text, graphics, logos, icons, illustrations, photographs, videos, packaging designs, website design, layouts, software, and other materials—is owned by or licensed to implicit (ARTH GOODNESS) and is protected by applicable intellectual property laws.

Nothing contained on this website grants you any ownership or license to use our intellectual property except as expressly permitted in these Terms.

You may access and use the website solely for your personal, non-commercial use.

Without our prior written permission, you may not:

·         Copy or reproduce website content;

·         Republish or distribute our materials;

·         Modify or create derivative works;

·         Use our trademarks, logos, or product names in a manner that suggests endorsement or affiliation;

·         Use our photographs, graphics, videos, or product imagery for commercial purposes.

Unauthorized use may violate applicable copyright, trademark, and other intellectual property laws.

14. Reviews, Feedback & User Content:

We welcome genuine reviews and feedback from our customers.

If you voluntarily submit reviews, testimonials, photographs, comments, suggestions, or other content relating to our products or services, you grant implicit a non-exclusive, worldwide, royalty-free license to use, reproduce, publish, adapt, and display such content for purposes including customer communication, website content, marketing, and promotional activities.

By submitting content, you represent that:

·         You own or have permission to share the content;

·         The content does not infringe the rights of any third party;

·         The content is truthful and reflects your genuine experience.

We reserve the right, but not the obligation, to remove content that is unlawful, misleading, offensive, abusive, defamatory, fraudulent, or otherwise inconsistent with these Terms.

15. Third-Party Websites & Services:

Our website may contain links to third-party websites, services, or platforms for your convenience.

Such links do not constitute an endorsement or recommendation by implicit.

We do not control and are not responsible for the content, availability, privacy practices, products, or services offered by third parties.

Your interactions with third-party websites are governed by their respective terms and privacy policies.

16. Suspension or Termination:

We reserve the right to suspend, restrict, or terminate your access to our website, account, or services at any time where we reasonably believe that:

·         You have violated these Terms;

·         Your activities may harm implicit, our customers, or other users;

·         Fraudulent or unauthorized activity is suspected;

·         We are required to do so by applicable law; or

·         Continued access presents a security or operational risk.

Termination does not affect any rights or obligations that arose before the termination became effective.

17. Website Availability:

We aim to provide a secure, reliable, and uninterrupted shopping experience.

However, we do not guarantee that the website will always be available, uninterrupted, secure, or free from technical errors.

From time to time, access to the website may be temporarily limited or unavailable due to scheduled maintenance, software updates, technical issues, internet interruptions, or circumstances beyond our reasonable control.

We reserve the right to modify, suspend, or discontinue any part of the website or its services without prior notice where reasonably necessary.

18. Limitation of Liability:

To the fullest extent permitted by applicable law, implicit ( ARTH GOODNESS), and our Partners, officers, employees, representatives, affiliates, licensors, and service providers shall not be liable for any indirect, incidental, consequential, special, exemplary, or punitive damages arising from or relating to:

·         Your use of, or inability to use, our website;

·         Delays, interruptions, or temporary unavailability of the website;

·         Errors or inaccuracies contained within the website;

·         Delays caused by third-party service providers or shipping partners;

·         Your use of our products contrary to the provided instructions or warnings.

Nothing in these Terms excludes or limits liability where such exclusion or limitation is prohibited under applicable law.

19. Indemnity:

You agree to indemnify and hold harmless implicit (ARTH GOODNESS), its Partners, employees, representatives, affiliates, licensors, and service providers from any claims, losses, liabilities, damages, costs, or expenses arising from:

·         Your breach of these Terms;

·         Your misuse of the website or our services;

·         Your violation of any applicable law; or

·         Your infringement of the rights of any third party.

This obligation applies only to the extent permitted by applicable law.

20. Privacy:

Your privacy is important to us.

The collection, use, storage, and protection of your personal information are governed by our Privacy Policy, which forms an integral part of these Terms of Service.

By using our website, you acknowledge that you have read and understood our Privacy Policy.

21. Force Majeure:

implicit shall not be responsible for any delay, interruption, or failure to perform its obligations where such delay or failure results from events beyond our reasonable control.

These events may include, without limitation, natural disasters, floods, fires, pandemics, strikes, labour disputes, governmental actions, power failures, internet outages, cyber incidents, transportation disruptions, or other unforeseen circumstances that prevent or delay normal business operations.

Where reasonably practicable, we will make efforts to resume our services as soon as circumstances permit.

22. Severability:

If any provision of these Terms is found to be unlawful, invalid, or unenforceable under applicable law, that provision shall be deemed severed from these Terms without affecting the validity or enforceability of the remaining provisions.

The remaining provisions shall continue in full force and effect.

23. Waiver:

Our failure or delay in exercising any right or remedy under these Terms shall not constitute a waiver of that right or remedy.

Any waiver shall be effective only if made in writing by an authorized representative of implicit.

24. Entire Agreement:

These Terms of Service, together with our Privacy Policy, Shipping Policy, Refund & Replacement Policy, and any other policies expressly referenced on our website, constitute the entire agreement between you and implicit regarding your use of our website and services.

These Terms supersede any prior communications, discussions, or agreements relating to the same subject matter, whether oral or written.

25. Governing Law & Jurisdiction:

These Terms of Service shall be governed by and construed in accordance with the laws of India.

Any dispute, claim, or matter arising out of or relating to these Terms, your use of the website, or your purchase of our products shall be subject to the exclusive jurisdiction of the competent courts located in Ahmedabad, Gujarat, India.

Nothing in these Terms limits any rights available to consumers under applicable law.

26. Changes to These Terms:

We may update these Terms of Service from time to time to reflect changes in our business, website, products, services, legal requirements, or operational practices.

The most current version will always be available on this page together with its Effective Date.

Your continued use of our website or purchase of our products after any updated Terms become effective constitutes your acceptance of the revised Terms.

If you do not agree with any changes, you should discontinue using our website and services.

27. Electronic Communications:

By using our website or communicating with us electronically, you agree to receive communications from implicit through email, SMS, WhatsApp, telephone, or other electronic means where permitted by applicable law.

These communications may include order confirmations, shipping updates, customer support responses, service announcements, and other information relating to your purchases or use of our website.

Marketing communications will only be sent where permitted by applicable law or where you have chosen to receive them. You may unsubscribe from promotional communications at any time.

28. Contact Us:

If you have any questions regarding these Terms of Service or require assistance with your order, please contact us.

implicit 

Email: support@beimplicit.com

Phone: +91 97120 22498

 

Thank you for choosing implicit.

We appreciate the trust you place in us and remain committed to providing thoughtfully developed skincare products together with a secure, transparent, and reliable shopping experience.