Privacy Policy

Effective Date: July 16, 2026

implicit ("implicit", "we", "our", or "us") is a brand owned and operated by ARTH GOODNESS, having its registered office at Gokul Complex, Sarkhej–Bavla Road, Sarkhej, Ahmedabad – 382210, Gujarat, India.

We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect your information when you visit implicit https://www.beimplicit.com place an order, create an account, or otherwise interact with our website and services.

Please read this Privacy Policy carefully. By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect:

Depending on how you interact with our website, we may collect the following information:

Personal Information:

  • Full Name
  • Email address
  • Mobile number
  • Billing and shipping address
  • Order history

Account Information:

If you choose to create an account, we may store:

  • Login information
  • Saved addresses
  • Wishlist and preferences
  • Order history
  • You may also place orders using guest checkout without creating an account.

Financial information:

Payments are securely processed through trusted third-party payment partners.

implicit does not store your complete debit card, credit card, UPI, or banking credentials.

 

2. Information Sources:

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
  • From our partners or other third parties.


3.How We Use Your Information:

We may use your information for the following purposes:

  • Process and deliver your orders
  • Provide customer support
  • Communicate order and delivery updates
  • Respond to your enquiries
  • Provide, personalize, maintain, and improve our products, services, and website
  • Maintain website security and prevent fraud
  • Comply with applicable legal obligations
  • If you choose to subscribe, we may also send product updates, educational content, and promotional communications through email, SMS, or WhatsApp.
  • You may unsubscribe from marketing communications at any time

4. Cookies & Similar Technologies:

We use cookies and similar technologies to improve your browsing experience.

These technologies help us:

  • Remember your preferences
  • Improve website functionality
  • Understand how visitors use our website
  • Measure and improve the effectiveness of our marketing

You may manage cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality and performance of the website.

5. Sharing Your Information:

We do not sell, rent, or trade your personal information.

We may share limited information with trusted third-party service providers that help us operate our business, including payment processing, shipping, customer support, website functionality, analytics, and marketing.

These service providers process your information only as necessary to provide their services and are expected to handle it responsibly.

We may also disclose information where required by applicable law or to protect our legal rights.

6. Data Security:

We implement reasonable administrative, technical, and organizational safeguards designed to protect your personal information against unauthorized access, misuse, alteration, or disclosure.

While no online platform or method of electronic storage can guarantee absolute security, we continuously work to protect the information entrusted to us.

7. Data Retention:

We retain personal information only for as long as necessary to:

  • Complete your orders
  • Provide customer support
  • Meet applicable legal, tax, accounting, and regulatory requirements
  • Resolve disputes
  • Enforce our agreements

When information is no longer required, we take reasonable steps to securely delete or anonymize it where appropriate.

8. Your Rights:

Subject to applicable law, you may request to:

  • Access your personal information
  • Correct or update your information
  • Delete your information where legally permitted
  • Withdraw consent for marketing communications
  • Request information about how your personal information is processed.

To make a request, please contact us using the details below.

9. Changes to This Privacy Policy:

We may update this Privacy Policy from time to time to reflect changes in our business, website, legal requirements, or services.

The latest version will always be available on this page together with its Effective Date.

10. Intellectual Property & Copyright:

All content available on this website, including but not limited to text, product descriptions, product names, logos, graphics, images, photographs, videos, icons, website design, and other materials, is the intellectual property of implicit (ARTH GOODNESS) or is used under appropriate license or permission.

No content from this website may be copied, reproduced, modified, distributed, republished, transmitted, or used for commercial purposes without our prior written permission.

Unauthorized use of our intellectual property may violate applicable copyright, trademark, and other laws.

11. Third-Party Services:

Our website may use trusted third-party service providers, including payment gateways, logistics partners, analytics providers, marketing platforms, and other technology partners, to operate and improve our services.

These providers may process personal information only as necessary to perform their services and in accordance with their own privacy practices.

12. Children's Privacy:

Our website and services are intended for individuals who have reached the age of 18 or the age of majority in their jurisdiction, whichever is higher. We do not knowingly collect personal information from children. If we become aware that personal information has been provided by a child, we will take reasonable steps to delete it in accordance with applicable law.

13. Governing Law:

This Privacy Policy shall be governed by and construed in accordance with the laws of India. Any disputes arising from this Privacy Policy shall be subject to the exclusive jurisdiction of the courts located in Ahmedabad, Gujarat.

14. Contact Us:

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us.

implicit 

Email: support@beimplicit.com

Phone: +91 97120 22498

Registered Address: Gokul Complex, Sarkhej–Bavla Road, Sarkhej, Ahmedabad – 382210, Gujarat ,India.